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Research Notes
Tobacco cessation education for pharmacists: Face-to-face presentations versus live webinars
Karen Suchanek Hudmon; Matthew A. Hoch; Frank M. Vitale; Kimberly R. Wahl; Robin L. Corelli; Carl de Moor
J Am Pharm Assoc (2003) 2014;54:42-44. doi:10.1331/JAPhA.2014.13001
View Author Identification Section
Karen Suchanek Hudmon: Karen Suchanek Hudmon, DrPH, MS, Professor, College of Pharmacy, Purdue University, Indianapolis, IN
Matthew A. Hoch: Matthew A. Hoch, PharmD, MS, Research Assistant, College of Pharmacy, Purdue University, Indianapolis, IN
Frank M. Vitale: Frank M. Vitale, MA, Senior Instructor, School of Pharmacy, University of Pittsburgh, Pittsburgh, PA, at the time this study was conducted; currently National Director, Pharmacy Partnership for Tobacco Cessation, Pittsburgh, PA
Kimberly R. Wahl: Kimberly R. Wahl, PharmD, student pharmacist, College of Pharmacy, Purdue University, Indianapolis, IN, at the time this study was conducted; currently Ambulatory Care Clinical Pharmacy Specialist, Ralph H. Johnson VA Medical Center, Myrtle Beach, SC
Robin L. Corelli: Robin L. Corelli, PharmD, Professor of Clinical Pharmacy, School of Pharmacy, University of California, San Francisco
Carl de Moor: Carl de Moor, PhD, Adjunct Assistant Professor, College of Pharmacy, Purdue University, Indianapolis, IN

Abstract

Objective  To assess the perceived effectiveness of tobacco cessation continuing education for pharmacists in face-to-face presentation versus live webinar modalities.

Methods  A continuing pharmacy education (CPE) activity, Do Ask, Do Tell: A Practical Approach to Smoking Cessation, was offered in face-to-face and live webinar modalities. Following the activity, participants completed a brief questionnaire that assessed the anticipated impact of the activity on their smoking cessation counseling practices.

Results  Of the 1,088 CPE participants, 819 (75%) attended a face-to-face presentation and 269 (25%) participated in a live webinar. Posttraining self-rated ability to address tobacco use was similar between groups ( P = 0.38), and both the face-to-face and live webinar groups reported a significant difference between pre- and posttraining abilities ( P < 0.05 for both groups). Attendees of the face-to-face presentation reported higher likelihoods of providing each of the individual tasks required to provide an effective, brief tobacco cessation intervention ( P < 0.05 for each task).

Conclusion  These data suggest that more value exists in face-to-face education than live webinars when personal and interactive skills are the focus of the activity.

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References

Hudmon KS, Prokhorov AV, Corelli RL.  Tobacco cessation counseling: pharmacists’ opinions and practices.  Patient Educ Couns.  2006; 61( 1): 152– 60. [CrossRef][PubMed]
 
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Corelli RL, Kroon LA, Chung EP, et al.  Statewide evaluation of a tobacco cessation curriculum for pharmacy students.  Prev Med.  2005; 40( 6): 888– 95. [CrossRef][PubMed]
 
Regents of the University of California. Rx for Change: Clinician-Assisted Tobacco Cessation. http://rxforchange.ucsf.edu. Accessed  December 3, 2013.
 
Martin BA, Chewing BA.  Evaluating pharmacists’ ability to counsel on tobacco cessation using two standardized patient scenarios.  Patient Educ Couns.  2011; 83( 3): 318– 24. [CrossRef]
 
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